Board of Directors

Board chair
Araceli Sandoval-Gonzalez
Independent Consultant

Araceli Sandoval-Gonzalez is Principal Consultant at ASG Strategy Consulting, which specializes in public relations, policy analysis, advocacy, capacity building, and political strategy for diverse public and private sector clients, including the California Community Foundation, Los Angeles Area Chamber of Commerce, and others.

Araceli has over 15 years of experience championing social issues at the local, state, and national levels. Her track record includes winning major state budgetary increases to improve high quality early education and care in California, passing legislation to create and expand transitional kindergarten, launching Birth through Grade Three initiatives in Fresno and Los Angeles counties, and driving public and private investments to support the teaching workforce. She also specializes in philanthropic consulting, managing funds and providing advisement to maximize the impact and sustainability of grant-making. Earlier in her career, Araceli worked in public affairs at Early Edge California, the California Association for Bilingual Education, Los Angeles Unified School District (LAUSD), and East LA Community Corporation.

President & vice chair
Manuel Bernal
ELACC & Cesar Chavez Foundation

Manuel’s nearly 30-year career in community development began as a Management Analyst for the City of Los Angeles Housing Department underwriting loans with HOME and CDBG funds. He later served as an Underwriter of equity investments at the National Equity Fund and was a co-founder and served as ELACC’s first Executive Director.

Manuel joined the Cesar Chavez Foundation (CCF) in 1999 and held the position of Executive Vice President for Housing and Economic Development until 2011, later serving on their Board of Directors from 2011 to 2017. Manuel later re-joined CCF as its first Chief Operating Officer in March 2017. From 2011 to 2017, Manuel was the Director of Multi-family Housing for the City of Los Angeles. Manuel holds an Advanced Bachelor’s degree in Economics from Occidental College.

board member
Guillermina Gonzalez
Community Resident

Guillermina has been actively involved with ELACC’s organizing department since the A-G campaign which began in 2004. Guillermina is also trained extensively in communications and outreach strategies; she is also ELACC’s Community Resident Spokesperson. 

As a mother of three, she is also a parent leader at each of her children’s schools. She actively participated and graduated from ELACC’s Leadership Academy. She has also worked in the development and implantation of ELACC’s Boyle Heights Community Plan Campaign and Accountable Development Campaign which began in 2005.

treasurer
Daniel Rodriguez
Bank of America

Originally from East Los Angeles, Daniel Rodriguez is a Portfolio Management Officer in the Community Development Banking Group with Bank of America Merrill Lynch. He currently manages a portfolio of affordable housing construction and permanent loans that includes on-going analysis and monitoring of project performance, sponsor financial capacity, and covenant compliance.

Prior to Bank of America, he served as the Director of the Community Wealth Department at the East LA Community Corporation, overseeing a range of asset and wealth building programs.

Daniel earned his A.B. in Economics from Brown University and MBA from the Haas School of Business at University of California, Berkeley.

board member
Leticia Andrade
Community Resident

Leticia is a graduate of ELACC’s Leadership Academy and has been a leader in the community for the past four years. She has been trained extensively in media and communication techniques and has represented ELACC as a community spokesperson.

Leticia was once shy and quiet, but after extensive training, she has grown to become one of ELACC’s most informed and leading advocates with fellow organizations, city officials, and public meetings. She has a particular interest in green jobs and sustainable development. She has also been an active member of ELACC’s Boyle Heights Community Plan Campaign and Accountable Development Campaign.

board member
Arnoldo Ulloa
Edgewater Infrastructure

Arnoldo is a Boyle Heights native and has remained so since his childhood growing up in “the flats,” just blocks from Mariachi Plaza. In his professional work investing and developing infrastructure projects at Edgemoor Infrastructure, he uses the perspective informed by his experience as an ELACC board member to guide his work. He has been fortunate to get a broad range of experience in his career working in community development finance, tax-credit equity, and infrastructure, and is committed to contributing the skills he has acquired because of this good fortune to ELACC’s work as an affordable housing developer. It is his core belief that how we build and develop our cities is at the heart of addressing our society’s most pressing challenges related to housing affordability, economic inequality, and reducing carbon emissions.

Arnoldo graduated from the University of California, Los Angeles and has an MBA from the Massachusetts Institute of Technology, where he received certificates in Finance and Sustainability.

board member
Mercedes O. Martin
Buchalter Law Firm

Mercedes O. Martin specializes in real estate transactions, with an emphasis on real estate secured transactions, tax credit finance and equity investments. She Co-Chairs the firm Community Development Finance group. 

Mercedes regularly represents developers, borrowers, lenders and investors in the structuring and financing of projects nationwide utilizing low income housing tax credits, new markets tax credits and renewable energy credits, as well joint venturers and franchisees in the acquisition, disposition, management and financing of office, hotel and multifamily projects. Her areas of expertise include complex low income housing tax credit transactions involving multiple public and private funding sources, affordable housing and subsidy layering analysis, new markets tax credit funded affordable housing developments, formation of tax credit partnerships, and federal, state and local compliance of utility scale solar projects.